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The business opportunity of providing banking services for women

January 9, 2017

The Global Banking Alliance for Women’s Market Analytical Survey is the only source of data measuring the performance of finance institutions in the global market for women customers. Although they are underrepresented in banks’ customer portfolios, women are reliable clients: the survey of 22 million female customers with 23 banks in 18 countries concludes that they have both lower loan-to-deposit ratios and a lower share of non-performing loans, and usually require less loan capital.

Source: Global Banking Alliance for Women

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